Feedback: what our clients say – testimonials for Hoolet

“We’ll make you memorable”, is what we say.

But what is the experience like for you?

Well, everyone is different but here is some feedback from clients we’ve worked with so far.

Thank you to each and every one for their kind words.

We have engaged Hoolet to deliver a number of projects and I have found them to be very proactive and motivated in any activity they have undertaken. They are always “on top” of their workplan and its delivery. I also appreciate that Hoolet makes sure they fully understand the brief they are being given and will work with us to ensure that they deliver exactly what we are asking for.

Moira Stalker Skills manager, FDF Scotland

They are inquisitive, meticulous and collaborative. Hoolet supported us with a compelling written article on Marex win of the Scottish Power Renewables (SPR) O&M Marine Services contract for East Anglia One. The result was a high level of exposure for Marex to key stakeholders in offshore wind renewables through to the media for what was Marex first significant contract win in the renewables sector.

Wayne Henderson Managing director, Marex

We didn’t really know what we were looking for to help improve our family business brand but after a couple of chats with Hoolet we were off in the right direction. Hoolet has project-managed our rebrand seamlessly and improved our external and internal communications. Joanna intuitively understands our brand and helps tell our story.

Anna Mitchell Co-owner, Castleton Farm

My experience working with Hoolet has been excellent. Where I was struggling for inspiration when handling Raw Culture’s social media, blogs and media releases, Hoolet was a breath of fresh air. Joanna came in and offered a new perspective on how we could project our business, extending our reach into a wider customer base and increasing interest in our products. They also do a good line in producing high-quality award entries that tell your story in meaningful way. I would highly recommend anyone to sit down with Jo and find out what Hoolet can do for you.

Chris Geary MD, Raw Culture

We couldn’t have been happier with the service provided by Hoolet. The team were incredibly helpful and it was immediately very clear that they had our best interests at heart. The tone of social media messaging was perfect for our brand and we always felt we were in very safe hands.

Alistair Drever owner, Dundee Candle Works

As an organisation, we contracted Hoolet to provide strategic communication services for a nine-month project. Having worked with Joanna before, I know she has brilliant and diverse experience, works incredibly hard and always delivers. She is well-networked and can adeptly tap into communication and marketing channels. Hoolet rapidly got up to speed with the team and the project, and approached the process in an organised and efficient fashion. They were really keen to understand our needs as a client and once briefed, they got on with it and delivered. I’m really happy with the work they produced, the insight and context they gave us into our existing communications and the legacy they’ve been able to leave within the organisation. I’d thoroughly recommend using Hoolet to add the strategic insight into your company’s communications.

Mary Holland director, DYW North East

I had the pleasure of working with Hoolet through Developing Young Workforce (DYW) to create a video about coaching and working with young people. From the very beginning, Joanna showed a genuine interest in what I was doing with my business, and tailored questions to make sure my message was heard. She is easy to talk to, and her warmth and enthusiasm made for a comfortable and successful recording session. Joanna and Colin have since written blogs and articles for lightbulb.coach. To read your own voice in words written by another, is testament to their talent. They are extremely professional, and I wouldn’t hesitate to recommend their services

Sarah Smith founder, lightbulb.coach

Hoolet has been absolutely amazing to work with. My business was growing and I wanted to reflect this in a new brand identity for TLC Accounts and a redesign and build to create an informative and engaging website. I was understandably anxious about undertaking such a massive project to redesign and build my website, but the process was made so straightforward for me and did not feel overwhelming at all. Joanna organised and planned the schedule of work for the designer and developer, giving me regular updates and the opportunity to feed back on the progress. She has an amazing skill of getting the information she needs by having a very casual conversation which felt completely natural and more like a catch up. From there, she formulated the content for my website. Joanna not only jumped into my mindset, but has pulled out everything I want to express, just the way I want to express it. That is true talent! The project is now complete and I am so pleased with the results. I have retained Hoolet’s services going forward and I’m delighted to be able to continue the working relationship.

Tracy Cromar owner, TLC Accounts

I’ve used Hoolet on several occasions for J+S Subsea media articles and professional copywriting. Not only are they really helpful and always offer the personal touch, their depth of knowledge when it comes to how to get a message across and their attention to detail are both exceptional. They always go above and beyond and I wouldn’t hesitate to recommend their services.

Lucinda Craig business development manager, J+S Subsea

I approached Hoolet to create a website for my land agency and surveying business. With limited input from me, they quickly grasped exactly what I wanted to achieve and the message I wanted to deliver. The project was delivered remotely and I was guided through a thorough and structured process of research and fact-finding by Joanna, which she used to better understand my approach to business and client relationships. This allowed her to design and develop a website that strikes the perfect balance between a professional introduction to my business and the understated promotion I was looking for. The result is a website I am very proud of, a valuable tool in the growth of my business, exactly to brief and delivered on time and within budget.

Michael Mole director, MAM Rural

I was impressed at the speed at which Hoolet understood our business and what we needed in terms of PR and support. Joanna has positively influenced our business and engaged with our key personnel to help us achieve our goals. Cannot recommend highly enough!

Erik Smyth CEO, Ecoanolytes

Joanna is a superstar. We asked her to run a masterclass on brands & branding and marketing for the Founders on the Aberdeen Elevator Accelerator programme and she knocked the ball out of the park! She delivered a session which really resonated with the cohort and hit the sweet spot with them all, which is indeed a challenge considering the variety and diversity of the businesses and personalities represented! Joanna’s passion for what she does is truly inspiring and her own experiences in her career give her a unique understanding of the communication needs of a business. She knows her stuff! The presentation was fun, interactive, thought-provoking, inclusive and of course included at least one reference to an owl! I have absolutely no hesitation in recommending Joanna & Hoolet to anyone who wants to communicate better.

Richard Cormack Corrigan Project Manager, Elevator Programmes & Business Gateway

After a long hard look at myself and everything I’d put into my business, I was questioning why I wasn’t getting the rewards, what was I doing wrong? I was running a successful business, I knew I was really good at what I do, I offered something no one else offered, but it still wasn’t enough and the rewards still didn’t quite weigh up on the effort put in. If the truth be told I was expecting people to be beating my door down, so why weren’t they? So what did Hoolet bring? Only after my first consultation with Joanna at Hoolet did I grasp why. No one - including me - knew who I was. I had three websites, weddings and commercial, Dundee photography studio and oil and gas photography and none of them portrayed me. One question was asked, who are you? Chris Scott Photography? So do you think people know it’s you with the other two websites? Another identification was the websites were SEO-friendly, but not user-friendly. It wasn’t a great client experience. Also picked up was where are you in these websites? Why do people come to you, what’s the experience like? None of that was there. To build something up, you have to be prepared to be torn down and trust. I am such a control freak, hearing the advice was like scraping on a blackboard. Hearing these things and letting go was tough, but Joanna makes sense immediately and you know she’s making sense. When the blackboard sound was over, I left the call feeling enlightened. Joanna has a great knack of making sense out of personal chaos and the following email outlining our conversations, was a welcome addition. Talk about level of detail - she covered the why, the how and the reason, which reinforced why I should be making the changes. Joanna thinks like your customer and then gets you to think like your customer. These are the ingredients only a few possess and a recipe for the success you strive for. We all have the answers inside us, it just takes someone like Joanna to get you to get the answers out. So actions are: three websites are going to be one. It’s been copy-written by Joanna and we have five extremely well-written specific blogs. These blogs are not about products, or selling services, but are engaging pieces, cleverly written that visitors will read and want to know more. So if you’re amazing at what you do and want to ensure your clients know your brand, then give the wise owl that is Hoolet an opportunity to open up your thinking and your client's experience.

Chris Scott Owner, Chris Scott Photography

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