The Hoolet Lectures: use fewer words
Act sustainability: use fewer words. While not (yet) in short supply, using fewer words definitely saves the reader’s energy.
The Hoolet Lectures: hyphens
Hyphens are very important for clarity in adjectives. Find out why – and how – in this Hoolet Lecture
Successful communications: how can you tell?
Successful communications start with a good understanding of what you’re trying to achieve. You need an idea of what success looks like.
Do it right: proof reading for dummies
There is definitely an art to proof reading – but how do you go about it?
Well, all you really need is a little time, some concentration and a process. And here are some tips that might help you find your own process.
Case study: marketing support for a small business
When you meet someone that is passionate about their business, you can’t help but want to be part of that journey.
And that is exactly what happened when Tracy Cromar and Hoolet’s Joanna met at an online BNS meeting during the pandemic.
Twooooo years into a business start-up
It’s two years since the baby owlet Hoolet was born as a business start-up.
With a whole 24 months of running a business under the belt now, I am once more going to pass on my owl-like words of wisdom…
Case study: supercharge your communications support
When two organisations were looking for communications support with a unique collaborative project, they turned to Hoolet for help.
The content marketing alphabet: part three
Content marketing is key for your social media, but how many pieces do you know? Our content marketing alphabet gives plenty of inspiration.
The content marketing alphabet: part two
Is your social media plan lively with lots of content? We’re continuing our way through the content marketing alphabet to give you plenty of inspiration.
The content marketing alphabet: part one
Whether it’s blogs, videos or polls, content marketing can work wonders for any social plan and here’s our A to J of content inspiration.