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proof reading owl accuracy
February 22, 2023April 28, 2023Communications

Do it right: proof reading for dummies

There is definitely an art to proof reading – but how do you go about it?
Well, all you really need is a little time, some concentration and a process. And here are some tips that might help you find your own process.

January 5, 2023January 5, 2023Case study

Case study: marketing support for a small business

When you meet someone that is passionate about their business, you can’t help but want to be part of that journey.

And that is exactly what happened when Tracy Cromar and Hoolet’s Joanna met at an online BNS meeting during the pandemic.

August 5, 2022May 23, 2025business

Twooooo years into a business start-up

It’s two years since the baby owlet Hoolet was born as a business start-up.
With a whole 24 months of running a business under the belt now, I am once more going to pass on my owl-like words of wisdom…

DYW communications support
July 22, 2022May 23, 2025Case study

Case study: supercharge your communications support

When two organisations were looking for communications support with a unique collaborative project, they turned to Hoolet for help.

content marketing alphabet
June 24, 2022June 28, 2022Communications

The content marketing alphabet: part three

Content marketing is key for your social media, but how many pieces do you know? Our content marketing alphabet gives plenty of inspiration.

Content marketing letters
June 14, 2022June 17, 2022Communications

The content marketing alphabet: part two

Is your social media plan lively with lots of content? We’re continuing our way through the content marketing alphabet to give you plenty of inspiration.

Content marketing letters
June 1, 2022June 14, 2022Communications

The content marketing alphabet: part one

Whether it’s blogs, videos or polls, content marketing can work wonders for any social plan and here’s our A to J of content inspiration.

making you memorable
May 6, 2022May 6, 2022Communications

The power of music in making you memorable

Branding is all about creating an image of your company and making that memorable. A powerful way of doing this is the catchy riff.

time to be heard
March 7, 2022March 7, 2022business, Communications

Time to Be Heard (warning: free giveaway)

Be Heard Day helps entrepreneurs, small business owners and solo professionals find their voice, tell their story and be heard. And Hoolet is here to help.

Welcome to Hoolet's new marketing manager Colin Fraser.
February 21, 2022March 3, 2022Work life

Joining the Hoolet roost: our marketing manager Colin

Hoolet’s new marketing manager Colin Fraser (no relation) introduces himself to the roost, with an outline of his communications career so far.

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Recent Posts

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  • Hoolet: more than just a name – unveiling the brand story
  • This is AI-generated content … or is it?
  • How a good case study can sell your business better than you

Recent Comments

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  • Twooooo years into a business start-up – Hoolet on Case study: supercharge your communications support
  • The content marketing alphabet: part three – Hoolet on The content marketing alphabet: part two

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